As I became an advocate for social media tools like Linked In, Twitter, Facebook and blogging, it quickly became apparent most people offline suffer from fear of transparency.  What if someone finds out something about me?  What if they get to know all of me, who I am under the skin?

Some of you know this reaction well. When you mention a tool, the person’s reaction is to tell you all the horror stories they know to justify their fear of social media.

But hold on a moment.  Is spying and negative gossip the reason social media exists?  Or are these platforms simply neutral tools to be used for either positive or negative reasons?

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